The Florance Hotel Launceston Corridors photoThe Florance Hotel Launceston Exterior photoThe Florance Hotel Launceston Exterior photo
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From119US$ /night
Check-in
19Apr2026Select date
Check-out
20Apr2026Select date
Rooms and Guests2 Guests, 1 Room
Key details

About the Hotel

17 Brisbane Street Launceston Tasmania, Launceston, Australia, 7250
-
Steps from the heart of Launceston
Perfect
9.1
9.5
/10
4.0
4.8
/5

Accommodation

The Florance offers 12 individual guest suites, each featuring a private ensuite and views of City Park or the surrounding heritage architecture. Guests can select from luxury Tasmanian-made beds with custom bedheads and a variety of pillow options. Complimentary local shortbread is provided for an added touch of Tasmania.

Location

Situated within Launceston's arts precinct, The Florance is conveniently located just minutes from the CBD. The hotel also offers a private car park to enhance accessibility for guests exploring the area. Stroll to iconic local attractions and cultural experiences for a genuine taste of Launceston.

Dining & Local Experience

Guests can enjoy a relaxing retreat on the Garden Deck, with options for locally-sourced picnics from the nearby Harvest Market held every Saturday morning. Sweetbrew café, within walking distance, specializes in carefully calibrated coffee and a diverse all-day brunch menu. The hotel encourages immersion in local cuisine and culture, promoting regional food producers.

Event Facilities

The Florance provides an exclusive setting for small group functions, accommodating up to 24 guests for gatherings and events. This Victorian residence offers a distinctive ambience that complements any celebration. Attendees can enjoy a unified experience in a memorable environment.

Exploration & Activities

Located centrally, The Florance serves as an ideal base for exploring Northern Tasmania, including renowned vineyards, National Parks, and local markets. Guests have the opportunity to discover the scenic beauty of the area through nearby mountain bike trails and historical properties. The hotel offers recommendations for day trips to enhance guest experiences.

Highlights

Location: arts precinct, minutes from CBD

Accommodation: 12 guest suites with Tasmanian-made beds

Dining: locally-sourced picnic from Harvest Market

Event Facilities: accommodates 24 for small group functions

Must-do experiences

  • Stroll through the beautiful Cataract Gorge for stunning views.
  • Taste the local produce at the Launceston Farmers' Market on Saturdays.
  • Discover the unique pieces at the Queen Victoria Museum and Art Gallery.
  • Indulge in a cheese platter at the local Cheese Shop, Ashgrove.
  • Enjoy a river cruise on the Tamar for a scenic perspective of the city.
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Select your room type

The Florance Hotel offers a variety of rooms including double rooms, family rooms, and suites with breakfast, free cancelations, and special deals
Twin Room Private Bathroom
2 persons
195 sq. feet 
2 Single beds
Shower
Heating
Queen Room
2 persons
220 sq. feet 
1 King-size bed
Shower
Heating
Deluxe Suite
2 persons
270 sq. feet 
1 King-size bed
Shower
Heating
Deluxe King Suite
2 persons
270 sq. feet 
1 King-size bed
Shower
Heating
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Facilities

The Florance Hotel offers amenities for your comfortable stay and unforgettable experiences
Facilities: Perfect
9.2/10Review score

General

  • No smoking on site
  • Wi-Fi
  • Free parking
  • VIP check-in/ -out
  • Express check-in/ -out
  • No pets allowed
  • Rooms/ Facilities for disabled
  • Wheelchair access
  • Security
  • Adults only
  • Luggage storage
  • Smoke detectors
  • Fire extinguishers
  • Key access

Guest Parking

  • Electric kettle

Services

  • Housekeeping
  • Laundry

Facilities for people with disabilities

  • Toilet for disabled

Spa & Leisure

  • Garden area
  • Leisure/ TV room

Room features

  • Air conditioning
  • Heating
  • Soundproofed rooms
  • Sitting area
  • Terrace
  • Garden furniture
  • Tea and coffee facilities

Bathroom

  • Free toiletries
  • Sink

Self-catering

  • Electric kettle

Bedroom

  • Electric blankets

Media

  • Flat-screen TV

Room decor

  • Carpeted floor
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The Florance Hotel Location

17 Brisbane Street Launceston Tasmania, Launceston, Australia, 7250
Map view
17 Brisbane Street Launceston Tasmania, Launceston, Australia, 7250
Nearby
Gallery
Design Centre Tasmania
300 ft
Public Building
Albert Hall
800 ft
43 Tamar Street
City Park Radio Museum
500 ft
60 George St
The Old Umbrella Shop
1200 ft
Cameron St
The Town Clock
1100 ft
Gallery
1842 Art Gallery
1900 ft
Gallery
Greenoaks Gallery
1900 ft
Park
Heritage Forest
3400 ft
18-28 St John Street
City of Launceston Town Hall
1900 ft
45-51 Tamar St
John Hart Conservatory
600 ft
Church
Holy Trinity Anglican Church Launceston
1100 ft
31 Cimitiere St
Thyme Cottage
1500 ft
Church
St. Andrews Presbyterian Church of Australia
1700 ft
Church
The Pilgrim Uniting Church
2000 ft
Restaurants
The Royal Oak Hotel
100 ft
14 Brisbane St
Restaurant 13
600 ft
13 Brisbane St
Hoong Fatt Chinese Restaurant
300 ft
1- 3 Cameron St
Victorias Cafe
700 ft
47 Tamar Street
Mekong Vietnamese Restaurant
1300 ft
Shop 25
Festivus Cafe
2300 ft
25 Wellington St Shop 19
Palki Restaurant
1300 ft
Shop 23 Yorktown Square
Snappers Restaurant
2100 ft
3 Earl St Best Western Plus
Toong Thong Thai
1300 ft
Shop 19 Yorktown Sq
Kaizen
900 ft
67 Cimitiere St
Kai-Zen Sushi Bar Japanese Restuarant
900 ft
65 Cimitiere St
Pierre's
1500 ft
88 George St
Explore Launceston
Explore Launceston
Top Attractions
Activities
Dining
Entertainment
Queen Victoria Museum and Art Gallery
Queen Victoria Museum and Art Gallery
8 minutes' walk
Art and history exhibitions in a classical building, perfect for all ages. Free admission and guided tours available.
Cataract Gorge Reserve
Cataract Gorge Reserve
25 minutes' walk
Natural beauty with walking trails, chairlift, and swimming spots. Breathtaking views and picnic areas await visitors.
City Park Radio Museum
City Park Radio Museum
5 minutes' walk
A quirky museum showcasing vintage radios and broadcasting history. This small gem is fun for all ages.
National Automobile Museum of Tasmania
National Automobile Museum of Tasmania
8 minutes' walk
A fascinating collection of vintage cars and automotive memorabilia, great for car enthusiasts and families alike.
Gorge Scenic Chairlift
9 minutes' drive
A thrilling chairlift ride over scenic cliffs and lush landscapes. Ideal for adventure seekers and photographers.
City Park
City Park
8 minutes' walk
Beautiful gardens and open spaces perfect for relaxation, picnics, or family outings. Offers a playground for children.
The Royal Oak Hotel
The Royal Oak Hotel
1 minute' walk
Classic pub atmosphere with hearty meals. Known for its local beers and steak dishes. Vegetarian options available.
Restaurant 13
Restaurant 13
3 minutes' walk
Contemporary Australian cuisine in a vibrant setting. Seasonal menu featuring local produce, reservations recommended.
Hoong Fatt Chinese Restaurant
Hoong Fatt Chinese Restaurant
2 minutes' walk
Authentic Chinese flavors in a casual dining experience. Popular for its dumplings and specialty dishes.
Launceston Tramway Museum
Launceston Tramway Museum
8 minutes' walk
A charming museum featuring vintage trams and interactive displays. Fun for families and history buffs alike.
Tassie Tiger Mini Golf
Tassie Tiger Mini Golf
10 minutes' walk
A family-friendly mini-golf course with themed holes. Great for a fun evening out with friends or family.
Getting around
City Centre
Launceston10 min  ·  2700 ft
Airports
Launceston (LST)24 min  ·  9.6 mi
Devonport (DPO)134 min  ·  55.5 mi
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Property information and rules
Check-in
from 14:00-20:00
Check-out
from 05:00-10:00
Guest Parking
Private parking is possible on site for free.
Internet
Wireless internet is available in for free.
Breakfast
At the hotel The Florance guests are invited to a full breakfast served for free. 
Children & extra beds
There are no extra beds provided in a room. 
Pets
Pets are not allowed.
Number of rooms:
12

Reviews and Ratings

Feedback about The Florance Hotel from previous guests about their experience.
Review score
Based on 261 verified reviews
9.2/10
Perfect
97%
Recommend
Cleanliness
9.4/10
Comfort
9.5/10
Facilities
9.2/10
Free Wi-Fi
9.5/10
Location
9.5/10
Staff
9.6/10
Value for money
8.9/10
Guest reviews
based on 589 reviews
9.1/10
No reviews yet on our siteUnfortunately, our guests have not yet left any reviews for this hotel, but you can read reviews from Booking.com.
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FAQs
About The Florance
What is the check-in and check-out policy at The Florance?
Check-in is from 14:00 and check-out is by 10:00.
How far is The Florance from Launceston Airport?
The Florance is 13 km from Launceston Airport, approximately a 16-minute drive.
What dining options are available near The Florance?
Nearby restaurants include Avenue Restaurant (0.5 km), Black Cow Bistro (0.5 km), and Brisbane Street Bistro (0.5 km).
What amenities are offered at The Florance?
The Florance provides free Wi-Fi, air conditioning, flat-screen TVs, and a complimentary mini-bar in each room.
Is parking available at The Florance?
Free private parking is available on-site without the need for a reservation.
What attractions are within walking distance of The Florance?
Attractions within walking distance include Launceston Tramway Museum (700 m) and Boags Brewery (400 m).
What features are included in the rooms at The Florance?
Rooms at The Florance include USB outlets, a tea/coffee making facility, and a choice of luxury pillows.
What type of hotel is The Florance?
The Florance is a boutique hotel focused on cultural exploration and historical charm.

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19Apr2026Select date
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Rooms and Guests2 Guests, 1 Room